Facebook Dashboard for Performance Tracking and Client Reporting
Why AgencyAnalytics Makes the Best Facebook Dashboard
Customizable Facebook Dashboard for Smarter Social Media Insights
A white-labeled Facebook dashboard consolidates organic social media performance data in one place, eliminating the need for manual tracking. Customize widgets, white label dashboards, and highlight key KPIs like follower growth, engagement rate, and post reach—all in an easy-to-digest format.
Provide clients with a live, up-to-date view of their Facebook marketing efforts while streamlining your agency’s internal analysis.
Easily Report on All Your Client's Facebook Marketing Data
Custom Facebook Dashboards as Unique as Your Agency
CROSS-CHANNEL REPORTING
Show the Full Picture of Your Client’s Marketing Activities
Combine your clients’ Facebook campaign performance 85+ alongside all your other marketing activities with a comprehensive digital marketing reporting tool. Show clients how their Facebook campaigns are impacting their business.
STREAMLINED AGENCY MANAGEMENT
All Your Clients’ Facebook Pages Under One Roof
Stop logging into multiple Facebook accounts. Analyze all of your clients’ social media performance in a single dashboard to glean actionable campaign insights, and fast.
ADD YOUR AGENCY’S BRANDING
White Labeled Facebook Dashboards
Upload your agency logo, add your brand’s color palette, and more. With AgencyAnalytics, you have everything you need to call these dashboards your own. For a complete white-labeled reporting experience, host your digital marketing dashboards on your own custom domain and send reports from your own email (available on select plans).
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No credit card required. No setup hassle. Just instant access to automated reporting, custom dashboards, and multi-channel insights.
6 Sections Included in the Facebook Reporting Dashboard
This is an obvious metric to watch closely, as your clients probably want to see an upward growth trend on their accounts. But why is this important? Tracking Facebook audience growth is what helps you determine how many people you are getting across to and if you are reaching the right people.
With our Facebook marketing dashboard, keep track of your clients’ audience growth over time by viewing the page like numbers monthly, weekly or even daily, all from one place.
Using this data, you can look out for months, weeks or days that you had a surge of new likes in comparison to other days and find out what was done differently to attract new people.
Facebook is used globally, with 89% of monthly users residing outside the United States and Canada and over 50% of users having a native language other than English. Such diversity can make it easier to locate your target audience or a bit more complicated.
For instance, if your clients’ customers are people who live only in the United States and 90% of likes their page gets are from other countries, it means your strategy is wrong despite the following growth.
That is why this data is so important; to see the true value of the page's following. Having 10,000 likes from people uninterested in what your client offers is equal to zero likes in terms of prospect quality.
Monitor your clients’ audience growth and Facebook page trends. Understand what drives new followers with metrics like paid vs. organic "Likes". Use these insights and impress clients with a clear dashboard showing audience growth over time.
Post impressions can be used in summary charts to present key performance metrics and provide insight into performance trends.
Use the post engagement metric to measure the effectiveness of your content and the kind of connection you’re making with your client’s page fans.
Build custom Facebook reporting dashboards that deliver results
Save time and impress clients with a powerful, results-driven dashboard template. Access the free Facebook reporting dashboard template today!
Facebook’s total reach metric refers to how many unique users saw any type of content associated with the Facebook page you manage at a particular time. This is different from Impressions, which counts multiple views from the same person.
Quickly identify Facebook posts with the highest reach in our dashboard. Analyze the audience demographics for your client's campaign. Then easily share these KPIs with your client to show them the impact of your campaign.
Discover which posts deliver the most engagement and highest reach, so you can focus on the content that works. Staying on top of the feeds for all of your clients is a hassle. We simplify the process with quick access to post analytics for every page your agency manages.
By analyzing the Facebook video views metric, you see what videos on your clients Facebook page are getting the most views as well as the duration of time spent by people watching each video.
The video views graph shows you how many times users viewed your videos for longer than 3 seconds, 10 seconds, and 30 seconds etc.
The graph will also show you unique views, repeat views, click to plays and auto-plays. This information will let you know what videos are most relevant and interesting to the target audience.
FAQs About Custom Facebook Dashboards
Still have questions about how to create and use custom Facebook Dashboards? Don’t worry, we’ve got you covered.
An AgencyAnalytics dashboard is the view your client opens whenever they want the current picture, and a report is the version that goes out, fixed to a period and scheduled. Any dashboard can be added to a report as a section, so you're never building the thing twice.
An AgencyAnalytics dashboard opens on the most recent data stored for that client's connected accounts, with the date range and comparison period you set. Every integration also ships a prebuilt dashboard of its own, which is the quickest way to see what a new connection is pulling in.
The template comes with an AgencyAnalytics subscription. There's one plan at $25 per client a month and it covers every feature. The 14-day free trial requires no credit card, so build the template and see it working before you pay anything.
AgencyAnalytics connects to Facebook with Page Admin or full page access. Full steps are in the Facebook connection guide.
Yes. One AgencyAnalytics report holds sections from every integration connected to that client, so paid, organic, email, and call data land in the same place. If you want the view across several clients at once, that's a roll-up report.
Yes. AgencyAnalytics white labels the whole thing: your logo replaces ours on the login screen and on every report cover and header, your icon becomes the favicon in the client's browser tab, and your colors apply to dashboards and widgets. Reports can be served from your own domain, and it's a one-time setup.
Yes. AgencyAnalytics takes anything you keep in a Google Sheet straight onto a dashboard or report, and custom widgets cover the rest as a stat or a simple text or image block. You can also request an integration; agency votes decide what gets built next.
Yes. An AgencyAnalytics report or dashboard shared as a link opens read-only with no sign-in. Put it on a schedule if they'd rather it just turned up, or give them a portal login if they like to dig into the numbers themselves. Client and staff users are unlimited, so it costs nothing either way.
Usually not. Ask your client to add you as a user on their own accounts with the access AgencyAnalytics needs, then connect under your own login. If they'd rather hang onto their passwords, set them up as a Client User and they connect everything themselves.
Yes. Put a KPI target on the metric and AgencyAnalytics posts to your in-app notification inbox when the target is met, or when the number moves far enough to be worth a look. Set it on one client or across the whole account.
Yes. When an integration disconnects, AgencyAnalytics notifies every user with access to that client, in their in-app inbox. Same whether the authorization lapsed or someone changed permissions at the client's end, so you hear about it before they do.
