Michael Okada
15 Most Important PPC Metrics You Should Track To Maximize ROI
Paid search marketers have multiple objectives: drive brand awareness, drive website traffic, and drive sales. However, to achieve these objectives, it’s important to track specific metrics that matter most for your PPC campaign success. Here are key PPC metrics every agency should be tracking.
Pros & Cons of the Best Keyword Ranking Tools for Keyword Tracking
This article will explore the benefits and drawbacks of SEO keyword ranking tools so that you can decide whether it’s right for your business and which is the best option for you & your clients.
16 Oscar-Worthy Lines That Will Ignite Your Agency’s Growth
If you need some inspiration to drive your agency’s growth, look no further than some of these classic lines from Academy Award-winning movies. We’ll take a look at 16 Oscar-worthy lines that will ignite your agency’s growth, spark creativity, and push your team to achieve greatness.
A Guide To Google Performance Max Campaigns
Performance Max is a goal-based campaign type that lets performance advertisers access their Google Ads inventory from a single campaign. Market products or services by creating one easy-to-manage campaign.
Snapchat Analytics: Top Snapchat Metrics To Track for Clients
Brands that can connect with their audience and build loyalty are the ones that thrive. Snapchat has become an effective way for brands to reach a younger demographic, which is why it’s important for your agency to know what Snapchat metrics to track in order to measure performance.
A Guide To Configuring GA4 Audiences
Google Analytics 4 (GA4) is the latest version of Google Analytics, and it’s packed with new features and capabilities. One of the most powerful features of GA4 is audiences.
14 Google Analytics 4 (GA4) Metrics To Track
Google Analytics 4 is a powerful tool to measure user activity on your client’s website and optimize user engagement. With so many metrics and dimensions, it can be overwhelming. In this post, you will get a list of the most important Google Analytics 4 metrics to track for your agency.
10 Recruitment Marketing Tips for Attracting the Best Agency Talent
Attract top talent, build a strong workforce, and stay ahead in the competitive hiring landscape with these recruitment marketing tips for agencies.
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