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Michael Okada
Michael is a Vancouver-based writer with over a decades’ experience in digital marketing. He specializes in distilling complex topics into relatable and engaging content.
Articles by Michael Okada
![Pros & Cons of the Best Keyword Ranking Tools for Keyword Tracking Pros & Cons of the Best Keyword Ranking Tools for Keyword Tracking](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F71OpmNLje6MbDs2GPmZxHY%2Fb9aad8020382053e52920425eb0734a6%2FPros_ConsToSEORankTrackers_Revision01-01.png&w=1920&q=75)
Pros & Cons of the Best Keyword Ranking Tools for Keyword Tracking
This article will explore the benefits and drawbacks of SEO keyword ranking tools so that you can decide whether it’s right for your business and which is the best option for you & your clients.
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![16 Oscar-Worthy Lines That Will Ignite Your Agency’s Growth Image showing movie lines that inspire marketing agencies](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2FFl7h4w7TcXzMMVyuq4QfK%2F458a95b5027e01bf5dab8167485394e5%2FOscars_Post_-_Classic_Lines_from_Academy_Award-Winning_Movies_to_Inspire_Agency_Growth_-_Hero_Image-01.png&w=1920&q=75)
16 Oscar-Worthy Lines That Will Ignite Your Agency’s Growth
If you need some inspiration to drive your agency’s growth, look no further than some of these classic lines from Academy Award-winning movies. We’ll take a look at 16 Oscar-worthy lines that will ignite your agency’s growth, spark creativity, and push your team to achieve greatness.
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![A Guide To Google Performance Max Campaigns Google Performance Max Campaigns Guide](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2FnGyjFiMK364usmXXhcxZH%2Fbb61f6abe2ba9063752f4c64094fffdc%2FGoogle-Performance-Max-Campaigns-Guide.png&w=1920&q=75)
A Guide To Google Performance Max Campaigns
Performance Max is a goal-based campaign type that lets performance advertisers access their Google Ads inventory from a single campaign. Market products or services by creating one easy-to-manage campaign.
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![Snapchat Analytics: Top Snapchat Metrics To Track for Clients 9 Snapchat Metrics to Track](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F5Dqnt9BEpGPano832f4y4s%2F10fc7c9e024a7626853e068439d7f1f8%2F9_Snapchat_Metrics_to_Track_HeroImage-01.png&w=1920&q=75)
Snapchat Analytics: Top Snapchat Metrics To Track for Clients
Brands that can connect with their audience and build loyalty are the ones that thrive. Snapchat has become an effective way for brands to reach a younger demographic, which is why it’s important for your agency to know what Snapchat metrics to track in order to measure performance.
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![10 Recruitment Marketing Tips for Attracting the Best Agency Talent image showing recruitment marketing tips for agencies on a screen with a lead magnet](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F6J69CjuCv4TOH5huFikZOP%2Fd1f6bcea833e6155753d941c4415a227%2FRecruitment-Marketing-Tips-for-Agencies__1_.png&w=1920&q=75)
10 Recruitment Marketing Tips for Attracting the Best Agency Talent
Attract top talent, build a strong workforce, and stay ahead in the competitive hiring landscape with these recruitment marketing tips for agencies.
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![How To Streamline Your Agency’s Change Management Process in These Changing Times Image of a laptop showing a change management process in a loop diagram](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F3qGgaLbGlFDiMOhNaZ9lVk%2F03beb28d3a1f2b196b68c85eb7dee0ee%2FHow-to-Create-a-Formal-Change-Management-Process-2.png&w=1920&q=75)
How To Streamline Your Agency’s Change Management Process in These Changing Times
This guide to creating a change management process for your agency will help you improve management processes and enhance adaptivity.
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![The Agency Guide To Winning B2B Marketing Strategies The Agency Guide to a Winning B2B Marketing Strategy blog hero image](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F1yJhOYFxtrBukLWeA6YbkD%2Fec9d1d838b3173eebe70aa8498876eb1%2FThe_Agency_Guide_To_Winning_B2B_Marketing_Strategies_-_Hero_Image_Update-01.png&w=1920&q=75)
The Agency Guide To Winning B2B Marketing Strategies
Discover winning B2B online marketing strategies and top campaigns. This guide has key takeaways your clients need for their next B2B marketing plan.
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![9 Coaching Skills to Boost Your Digital Agency’s Success image of an agency owner coaching an employee up to a winning trophy on a pedestal](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F718K5QesgbfkKeXf69uDK8%2F56af6e5f612620f64056ed9bbdba8433%2FTop_X_Coaching_Skills_You_Can_Put_To_Use_In_Your_Agency_-_Hero_Image-01.png&w=1920&q=75)
9 Coaching Skills to Boost Your Digital Agency’s Success
Are you an agency owner looking for ways to help your employees develop and reach their full potential? We’ll discuss some of the coaching skills to use in your agency.
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