SEO Keyword Rank Tracker

Most rank trackers focus on keyword analysis for individual websites. AgencyAnalytics is built for marketing agencies managing multiple clients.

While tools like Ahrefs, Moz, SE Ranking, and SEMrush emphasize research, AgencyAnalytics focuses on automated reporting, white labeling, and client delivery.

Easily import ranking data, track performance by location, and export reports in seconds—without the manual work or data cleanup typical of other rank tracking software.

Setup is simple, but thorough—import your clients’ keywords, choose target search engines (Google or Bing), and connect Google Search Console for deeper visibility.

You can also import historical keyword data from other platforms like SE Ranking, Moz, or Ahrefs to maintain continuity.

Once connected, keyword rankings update automatically, eliminating repetitive reporting time and letting your team focus on analysis and SEO strategy refinement.

Agencies should track keyword ranking positions across different search engines (Google, Bing, Google Local), average position by device (mobile vs. desktop), change in ranking, SERP features, and monthly search volume. Including ranking snapshots which provide competitor visibility adds context to SEO performance.

Yes. Agencies automate rank tracking reports by using live dashboard widgets and scheduled rank tracking reports. Clients view accurate keyword positions and trends without manual effort—thanks to automated ranking checks and report delivery. Include data from other SEO tools, including Google Search Console and Google Analytics to show the impact of keyword rankings on bottom-line results.

Agencies use rank tracking data to uncover new opportunities for growth—not just monitor positions.

By analyzing SERP data and SERP visibility along side PPC data from Google Ads or Microsoft Ads, you easily see how your client’s site performs across different search intents and where competitors’ rankings outpace yours. This helps identify new keywords and relevant terms that attract qualified traffic.

AgencyAnalytics turns those raw metrics into actionable insights by comparing keyword trends, detecting content gaps, and surfacing ranking opportunities. Easily compare performance by device, location, or competitor to refine strategy and target the most important keywords that help your clients rank higher.

But remember, not all keywords carry equal value—connect your reporting platform to tools like Google Analytics or HubSpot to focus on those driving conversions and meaningful engagement. Use data visualizations to show how improving a site’s position for key search terms impacts total visibility and ROI.

That way, you deliver transparent, data-driven insights—while keeping the entire data-collection process automated, scalable, and completely free from manual work.

Agencies white label keyword rank tracker on select AgencyAnalytics plans by embedding client branding—custom logos, color schemes, and portal URLs—into dashboards and scheduled reports. This ensures every keyword ranking update reflects the agency’s professional identity.

To create a tailored report, agencies start with report and dashboard templates, then select relevant metrics—including the search engine, average position, ranking changes, and location comparisons. Next, add visual widgets, and layer in custom commentary, automated goal tracking, and advanced data visualizations. The result is client-ready SEO reports customized to their keyword targets and organic performance goals.

Agencies centralize keyword ranking performance across multiple clients by building reusable dashboard templates. Templates are easily duplicated per account, each pulling keyword ranking data automatically. This enables scalable, branded reporting that saves hours and ensures consistency across accounts.

Starting mid September, Google removed the ability to access 100 organic SERP results per page. Now that Google only displays 10 results per page, it means 10 pages need to be loaded, scanned, and the results sewn together to get the same amount of data. This problem affects all rank trackers (not just AgencyAnalytics), and creates an immense increase in cost and resources. The move to weekly rank tracking is a temporary solutions which allows us to provide visibility on the 100 top results.