What is a Marketing Dashboard?
A marketing dashboard tracks, gathers and displays all the pertinent metrics and KPIs for the marketing campaign you are running for your clients. A dashboard like this keeps you informed of every detail so you can make adjustments to your marketing strategy as needed for maximum success.
Why You Need a Marketing Dashboard
Imagine a world where you could track every single important metric for your marketing campaigns without needing to bounce between multiple tools and account. How much would that revolutionize your workflow and maximize your efficiency? Well, you don’t have to imagine a world like that, because the AgencyAnalytics marketing dashboard brings that idea to life.
This performance dashboard compiles all of your important high-level marketing data and displays it in a single view. It's the best way for your agency to present data to clients. The dashboard can also help you understand why your campaigns are underperforming. When you can track each metric simultaneously, you can compare them to one another in order to find out what’s working well or what needs attention in an instant.
One of the best benefits of being able to stay on top of your campaigns is the value you’ll bring to your clients through regular marketing reports. When they see how in tune you are with analytics data and how well you’re using their budget to achieve key marketing goals, their confidence in you and your team will soar.