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TemplatesGoogle Ads Dashboard

Google Ads Dashboard for Performance Tracking and Client Reporting

Track ad spend, conversions, and ROI in a fully customizable Google Ads dashboard. Consolidate multiple accounts in one place, automate reporting, and provide clients with live insights that optimize ad performance and budget allocation.
Google Ads Dashboard Template Example

Customizable Google Ads Dashboard for Smarter PPC Management

A white-labeled Google Ads dashboard centralizes ad performance data, eliminating the need to log in and out of multiple accounts. Customize widgets, white label dashboards, and track key PPC metrics like CTR, CPC, and ad spend—all in a single, easy-to-analyze platform.

Provide clients with a live, up-to-date view of their Google Ads campaigns while optimizing bids and audience targeting in real time. With automated reporting and seamless Google Ads integration, agencies spend less time compiling data and more time improving campaign performance.

Google Ads Reporting Tool integration on AgencyAnalytics
Ben Spray We Are Marketable Headshot

Ben Spray, Managing Director

We Are Marketable

AgencyAnalyticsallowsustomakedata-informeddecisionsquickly.Clientsalsohaveaccesstoanall-in-onemarketingdashboardtoseehoweachchannelperforms.ThisallowsustoworktogetherandoptimizecampaignstogetclientsthebestROI.

Easily Report on All Your Client’s Google Ads Data

Custom Google Ads Dashboards as Unique as Your Agency

STREAMLINED GOOGLE ADS DATA

Create Custom Marketing Dashboards & Client Reports in Minutes

Save countless hours in data retrieval and client reporting. Integrate with Google Ads to access your clients’ real-time data instantly. Select the widgets you want to include and use the drag-and-drop report builder to organize each client’s data in a way that maximizes impact. Flip it into a client report in minutes, without the hassle. AgencyAnalytics gives you everything you need to put your client reporting on autopilot.

Create Custom Marketing Dashboards & Client Reports in Minutes
EASILY IDENTIFY INSIGHTS & OPPORTUNITIES

Monitor Multiple Campaigns in One Place

Keep track of all your clients’ campaigns in one place to easily identify insights and opportunities–even if a client has multiple locations or websites. Cross-campaign reporting makes it convenient to monitor all their campaigns, identify optimization opportunities, and share key insights.

Multiple marketing dashboards
ADD YOUR PPC MARKUP AUTOMATICALLY

Streamline Your Agency’s Billing Process

Clearly communicate costs and overheads with your clients, fostering trust and clarity in your business relationships. With AgencyAnalytics, you have the flexibility to apply your PPC markup either at the campaign level or across all campaigns in your account with an account-wide markup. Include your margin in the total ad spend, providing a clear understanding of costs to your clients and avoiding potential misunderstandings.

A collage of PPC markup tools in AgencyAnalytics
AGENCY MANAGEMENT TOOLS

Customizable Access for Clients & Staff

Give your clients their own login so they can access their live marketing dashboard at any time. Want to delegate tasks to your team and streamline your agency’s workflow? Granular user permissions give you complete control over exactly what each staff member can access. Assign staff members to clients and create one-off or recurring tasks for each campaign.

Client & Staff User Account Options
TAKE CONTROL OF YOUR AGENCY’S BRANDING

Tie Your Results To Your Agency’s Brand

Make your brand go further with fully white-labeled dashboards and reports with your agency logo and your brand’s color palette. Take advantage of the multiple white label profiles on the Agency plan and higher for additional features like hosting your marketing dashboards on your own custom domain.

white labelled google sheets reports and dashboards
REPORT SCHEDULING

Report Smarter, Not Harder

Automate your agency’s report generation and delivery on a daily, weekly, or monthly basis, freeing up time for strategic tasks. Regular, automated reports also enhance client engagement and retention.

With 80+ marketing integrations, your scheduled reports provide a comprehensive view of your clients' marketing performance across multiple platforms. Harness the power of automation and focus on delivering exceptional marketing results.

An example of marketing report scheduling options from AgencyAnalytics

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No credit card required. No setup hassle. Just instant access to automated reporting, custom dashboards, and multi-channel insights.

What's Included in the Customizable Google Ads Dashboard Template

Impressions are how many times a Google Ads paid search ad has been seen among search results. For campaigns designed to increase awareness, this metric can be important as it’s an indication of interest in search terms related to the brand.

Impression volume can also provide insight into search volume trends. It's a good gauge to monitor how many eyes have seen your ads.

Google Ads Impressions Metric in Google Ads Dashboard Template

FAQs About Custom Google Ads Dashboards

Still have questions about how to create and use custom Google Ads Dashboards? Don’t worry, we’ve got you covered.

A Google Ads Dashboard is a reporting tool that connects directly to your client’s Google Ads account. It consolidates data across ad campaigns, ad groups, and conversions, giving marketing agencies a clear, actionable view of performance without needing to log into multiple platforms.

To create a white label Google Ads Dashboard, connect your client’s Google Ads account to a reporting platform like AgencyAnalytics, select a dashboard layout, and apply your agency’s branding. On eligible plans, fully white label the dashboard with your logo, color scheme, and domain. Easily replicate this setup across multiple Google Ads accounts.

Track key metrics like ad impressions, clicks, cost-per-click, click-through rate, total conversion value, and total conversion count. Review ad group performance, individual Google Ads campaign metrics, and tie performance data back to broader KPIs using integrations with Google Analytics.

With real-time data, AI analytics tools, and visual insights across the entire process—from ad group performance to total conversions—the dashboard helps agencies make faster, more confident decisions. It eliminates guesswork and ensures every dollar spent on an existing or new Google Ads campaign is optimized for impact.

Yes. Tailor each dashboard to align with a client’s goals by selecting relevant metrics, widgets, and layouts. Whether they want a high-level overview or granular data on individual ad campaigns, the dashboard can be adapted to show what matters most.

Lily Zimmel, Agency Director at Envida

Lily Zimmel, Agency Director

Envida

SwitchingtoAgencyAnalyticshastransformedthewaywehandlereporting,allowingustoreinvestthatsavedtimeintohigh-valueworkthatdirectlybenefitsourclientsandouragency’sgrowth.

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