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Google Ads Dashboard Gets a Performance Upgrade

Melody Sinclair-Brooks
Melody Sinclair-Brooks
Written by
Melody Sinclair-Brooks
Marketing at AgencyAnalytics
May 24
May 24, 2022
Google Ads Dashboard Gets a Performance Upgrade

Marketing moves quickly–and so does AgencyAnalytics. As Google transitions everybody out of Smart Shopping and onto Performance Max, our team made recent platform updates to ensure our 5,000+ agency clients continue to seamlessly integrate all of their Google Ads data into their marketing dashboards and client reports. 

The new updates support Google Ads’ popular new campaign type: Performance Max Campaigns.

About Google Performance Max Campaigns

As the newest offering from Google Ads, Performance Max is a goal-based campaign type that serves all of your agency’s Ads inventory from a single source. It is specifically designed to work hand-in-hand with your agency’s keyword-based search campaigns to help you find more customers across all of Google's channels. 

Tap into YouTube, Display, Search, Discover, Gmail, Maps, and more from a single campaign type–and bring all of that data into your Google Ads reporting dashboards and reports, seamlessly.

Google Performance Max Campaign Type in Dashboard

As your agency's dependable ally, the AgencyAnalytics platform makes sure your reporting runs smoothy with regular useful updates and new integrations each month. We know that having all your clients’ key metrics seamlessly integrate to create meaningful marketing dashboards and client reports is your priority. 

Have you checked out the recent additions to your list of available integrations on AgencyAnalytics? The list continues to grow with regular additions. Like the Google Local Services ads integration, specifically designed for agencies with local business clients in the service industry. Read more about how to drive client revenue with GLSA here.

Melody Sinclair-Brooks
Melody Sinclair-Brooks
Written by
Melody Sinclair-Brooks
Marketing at AgencyAnalytics

Melody Sinclair-Brooks is a marketer and wordsmith with a degree in Behavioural Neuroscience. She builds communication bridges between companies and the people they serve.

Read more posts by Melody Sinclair-Brooks ›

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