


Go Beyond the Basics of Instagram Insights
While Instagram’s Insights feature provides key metrics, a robust analytics tool lets marketing agencies gain an in-depth look at campaign progress.


22 Most Used Emojis and What They Mean
Explore the meanings behind the most used emojis and learn how to use them effectively in marketing to engage audiences and enhance your brand’s message.


An Expert Guide to Using LinkedIn for Business Development
Jesse McFarland of SpearPoint Marketing shares 10 strategies to optimize LinkedIn for business development, enhancing agency branding and client acquisition efforts.


How to Create a LinkedIn Analytics Report for Clients
A LinkedIn analytics report provides a detailed overview of a campaign’s performance on LinkedIn. It includes metrics on engagement, reach, and follower growth, offering insights into content effectiveness. Learn the best practices for compiling and presenting LinkedIn data.


Highlight Client Success With a Content Marketing Analytics Dashboard
Discover how to create a powerful content marketing analytics dashboard for your clients. Learn about choosing the right data points and creating a dashboard that drives results.


How To Spot Influencer Fraud and Protect Your Client’s Brand
Working on an influencer marketing strategy for your client? Watch for the 5 biggest influencer red flags, and learn how to find a perfect match.


How To Do a Social Media Audit for Clients
In this guide, we walk you through the step-by-step process of how to conduct a social media audit to set your client relationship up for success.


The Essential Social Media Reporting Guide (+ Free Report Templates)
A comprehensive social media report is non-negotiable for showcasing results. This guide covers everything needed to highlight key metrics and trends, backed by free social media report templates to streamline and make your reporting process stress-free.

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