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TemplatesCall Tracking Dashboard

Call Tracking Dashboard for Actionable Insights and Client Reporting

Track and analyze call data from platforms like WildJar, Twilio, CallSource, and WhatConverts in a fully customizable dashboard. Monitor call volume, duration, and lead quality while providing clients with live insights that enhance transparency and decision-making. Analyze call analytics in real-time, quickly spot sales bottlenecks, and make informed campaign decisions while your clients stay informed.
Call Tracking Dashboard template example

Customizable Call Tracking Dashboard for Smarter Campaign Analysis

Create a white-labeled call tracking dashboard that transforms raw call data into actionable insights. Customize widgets, white label dashboards, and set date ranges to track call volume, lead sources, and conversion trends—all in one place.

Monitor call performance in real time to optimize marketing campaigns while giving clients a clear, up-to-date view of their call data. With intuitive reporting tools, agencies save time on analysis and focus on strategies that drive better results.

Call tracking report overview
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Easily Report on All Your Client’s Call Tracking Data

Customizable Call Tracking Dashboards To Meet Client Needs

Centralize Client Data for Maximum Impact

Instantly Access All Your Clients’ Call Tracking Data

Paint a picture of campaign success by pulling data from call tracking software like WildJar, Twilio, CallSource, and WhatConverts or choosing from 80 other marketing platforms like Facebook, Google Ads, Google Business Profile, and more. 

Reduce time spent on manual reporting for each separate platform. Instead, deliver a complete overview of campaign performance in real time. Drive better decisions while keeping clients informed at all times. 

Example of Available Marketing Integrations
Elevate Your Agency’s Brand

White Label Your Call Tracking Dashboards

Design white label dashboards that seamlessly reflect your agency’s brand identity. Include your logo and color palette in every report to deliver a cohesive experience and reinforce your agency’s professionalism and expertise. 

With consistent visual elements, you provide clients with a branded view of their metrics.

An example of white labeled marketing agency reports and dashboards
Deepen Your Insights

Provide Granular Insights With Custom Metrics

Create custom metrics your clients want to see. Blend data from over 80 integrations to provide them with comprehensive, insightful reports.

These tailored widgets help your agency break down complex data across multiple channels, converting it into actionable insights that align with each client’s unique goals. 

Easily identify trends, optimize campaigns, and showcase results in a way that speaks directly to client needs.

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Simplify Client Management

Monitor All of Your Clients at a Glance

Monitor multiple client projects effortlessly with a bird' s-eye view of their campaigns.

Build custom dashboards at the agency level to access all your client’s key metrics in one location, whether you’re evaluating PPC, social media campaigns, or other marketing initiatives. 

Identify opportunities, optimize strategies, and deliver clear, data-driven results in no time—all while enhancing the client experience.

An example of how to track important KPIs across more than one of your client campaigns using a multi-client agency dashboard
Focus on Strategy, Not Reporting

Streamline Reporting With Call Tracking Dashboards

A call tracking dashboard does more than collect data—it simplifies reporting and lets you focus on what drives results. Streamlining communication impresses clients while also allowing you to spend more time crafting winning marketing strategies. 

With a user-friendly interface and comprehensive data insights, managing multiple client accounts is easy! As your client base grows, setting up recurring reports keeps clients informed and engaged without constant effort. Streamline data collection from various channels—be it call tracking, web analytics, or social media—to offer a unified view of performance.

Call tracking client dashboards
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Customer Support is Our Top Priority

AgencyAnalytics puts your agency first with around-the-clock support and response times averaging under 3 minutes. 

With a 95%+ satisfaction rate, our support team is dedicated to helping you navigate call tracking dashboards and any other reports you want to create. We’re here to ensure your agency always delivers outstanding client service.

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6 Sections To Include in a Call Tracking Dashboard

A call tracking dashboard doesn’t just gather data; it tells a story that helps clients connect the dots about what’s working and where sales opportunities fall through the cracks. Here are some key metrics to use in your call tracking dashboard. AgencyAnalytics pulls these metrics from platforms, including WildJar, Twilio, CallSource, CallTrackingMetrics, CallRail, and WhatConverts automatically. 

Call volume measures how many calls were made to your client—broken down into answered calls and missed calls. 

Tracking total calls gives a clear picture of how effective your campaigns are at driving phone leads and how well your client’s sales team handles those leads.

Including call volume in a call tracking dashboard gives you an overview of customer engagement. A high volume may indicate strong interest, but diving deeper into missed or abandoned calls will pinpoint potential issues with customer service. 

This visibility into when and why phone calls are missed helps you provide clear strategies to boost responsiveness and maximize lead opportunities. 

Call volume metrics in call tracking dashboard

Build custom call tracking analytics dashboards that deliver results

Save time and impress clients with a powerful, results-driven dashboard template. Access the free call tracking dashboard template today!

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Call sources reveal which marketing channels drive inbound calls, helping you attribute successes to platform-specific campaigns, channels, or ads.  

Tracking call sources is essential for understanding campaign effectiveness. Tracking this metric in a call tracking dashboard determines which platforms bring in more first-time callers versus return customers, helping you target new leads while nurturing existing ones. 

Call tracking top sources metrics

FAQs About Custom Call Tracking Dashboards

Still have questions about how to create and use custom Call Tracking Dashboards? Don’t worry, we’ve got you covered.

A Call Tracking Dashboard is a centralized reporting tool that displays data from your inbound calls across different marketing channels. It helps agencies connect phone call activity to their broader marketing efforts by visualizing tracking metrics and key performance indicators in one place.

To build a white label Call Tracking Dashboard, connect your call tracking provider to AgencyAnalytics, choose from call tracking dashboard templates, and apply your agency’s branding. On select plans, the dashboard can be fully branded with logos, color schemes, and even a custom domain.

To build a white label Call Tracking Dashboard, connect a supported call tracking provider, select from available call tracking dashboard templates, and apply your agency’s branding. On select reporting plans, brand the dashboard with your logo, color scheme, and even your own domain to deliver a seamless client experience. Integrate metrics from over 80 data connectors, including Google Ads, Google Analytics, Facebook, and more, to create a truly comprehensive white-labelled dashboard.

Integrating call tracking with marketing analytics helps you attribute inbound calls to specific marketing efforts. This gives agencies a clear understanding of what’s driving results across multiple channels and simplifies the process of reporting performance back to clients.

Yes. Clients can access up-to-date call tracking data through their own login. Whether they’re checking call volumes or lead sources, the dashboard provides transparent visibility into all incoming calls and how they tie back to marketing performance.

Yes. The Call Tracking Dashboard Template within AgencyAnalytics is fully customizable. Choose the layout, branding, and widgets that reflect each client’s goals. Whether you want to highlight KPIs, compare marketing channels, or track customer satisfaction, you can tailor the dashboard accordingly.

Top dashboard choices include the website analytics dashboard for web analytics insights, the digital marketing dashboard template to present digital marketing analytics, and the SEO monitoring dashboard to showcase SEO outcomes. Agencies often finalize reports using the social media reporting dashboard for social media summaries and the white label PPC dashboard to capture PPC performance.

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