
Feb 12, 2024


17 Facebook Metrics to Track for Success
With so many different metrics and stats available, it can be difficult to know where to begin. To effectively measure your Facebook marketing efforts as an agency, you need to know which Facebook metrics to track and which ones matter the most.


Snapchat Analytics: Top Snapchat Metrics To Track for Clients
Brands that can connect with their audience and build loyalty are the ones that thrive. Snapchat has become an effective way for brands to reach a younger demographic, which is why it’s important for your agency to know what Snapchat metrics to track in order to measure performance.


A Guide To Configuring GA4 Audiences
Google Analytics 4 (GA4) is the latest version of Google Analytics, and it’s packed with new features and capabilities. One of the most powerful features of GA4 is audiences.


How To Create a Budget Pacing Report to Monitor Ad Budgets
Discover how AgencyAnalytics automates budget pacing, streamlining ad spend management to save time and enhance campaign performance.


WooCommerce Analytics: Top 9 Metrics to Track
WooCommerce analytics is an essential eCommerce tool. Learn which metrics provide the most insight into customer behavior and store performance.


Why Marketing Agencies are Debating Google Analytics vs Matomo
How Matomo is capitalizing on user frustrations with GA-4 to become a go-to alternative in web analytics.


How To Build a Solid Business Case for AgencyAnalytics
Learn how to craft a compelling business case for AgencyAnalytics, and improve agency efficiency and reporting accuracy.


Track Your Clients’ Micro Conversions to Hit Client Reporting Home Runs
Tracking your clients’ micro conversions gives useful insights to hone in on the ideal buyer’s journey.

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