
Twilio Dashboard for Voice and Text Campaign Insights

Custom Twilio Dashboards as Unique as Your Agency
Customizable Twilio Dashboard for Transparent Communication Analytics
A white label Twilio dashboard tracks voice and text performance in real time. Highlight metrics like call duration, failed messages, and delivery rates—all visualized in a branded, intuitive layout tailored to your clients.
No more spreadsheets or manual data pulls. Instead, focus your time on optimizing communication workflows, identifying trends, and improving campaign effectiveness. Provide clients with a clear view of your strategy’s success—no tech expertise required.
Custom Twilio Dashboards as Unique as Your Agency
Centralize Client Data for Maximum Impact
Instantly Access All Your Clients’ Twilio Data
Connect, track, and report on all your key marketing metrics effortlessly. Centralize data from 85 platform integrations into one easy-to-navigate dashboard.
No more switching between tools or struggling with messy data silos—see data from CallSource, Facebook, or Google Business Profile in real time.
Streamline the reporting process, impress clients, and make data-driven decisions faster than ever before.
Elevate Your Agency’s Brand
White Label Your Twilio Dashboards
Build trust and reinforce your agency’s brand with fully white labeled dashboards. Tailor each dashboard to reflect your branding, from logos to color schemes, ensuring clients see your name front and center.
This professional touch elevates client communications and gives them a consistent experience, making your agency the go-to source for transparent, data-driven insights that drive results.
Deepen Your Insights
Provide Granular Insights With Custom Metrics
Combine data from 85+ integrations to craft tailored insights that speak directly to your client’s unique goals.
This level of customization helps you dig deeper into campaign performance, optimize strategies based on cross-platform data, and provide clients with the most comprehensive, actionable reporting possible—all in one place.
Simplify Client Management
Monitor All of Your Clients at a Glance
Stay on top of all your clients’ campaigns with custom dashboards designed at the agency level. Track essential metrics and data across multiple clients from one easy-to-navigate dashboard.
This centralized view streamlines your workflow, making it easier to assess performance, identify opportunities, and ensure every client’s objectives are met—without jumping between reports.
Exceptional Support When You Need It
Customer Support is Our Top Priority
AgencyAnalytics puts your agency first with reliable, round-the-clock support. Our live chat is available 24/5, with response times averaging under 3 minutes to quickly address your questions.
With a 95%+ satisfaction rate, our team is here to guide you through setting up Twilio dashboards and more, helping you deliver outstanding client results.
You care about your client’s success. We care about yours.
Report Smarter. Not Harder.
Streamline Reporting and Focus On What Matters
Save time every month by automatically including the most critical Twilio data and marketing metrics from over 85 other sources in one app.
Pull key metrics from call and messaging performance, Google Analytics, Facebook, and more to give clients a complete view of their communications strategy.
Customize each Twilio dashboard, then quickly clone it to onboard clients faster, freeing up time to grow your agency.
Sign up for your free trial now!
No credit card required. No setup hassle. Just instant access to automated reporting, custom dashboards, and multi-channel insights.
3 Sections To Include in a Twilio Dashboard
Start with a high-level snapshot of your client’s Twilio call activity to help them quickly understand how their voice campaigns are performing. Tracking key metrics like call date and call volume makes it easy to spot engagement trends and identify peak times for staffing. Metrics such as received, missed, and completed calls help assess overall customer interest and service performance, while failed calls can signal routing or connectivity issues that need immediate attention.
To go deeper, look at call duration and call status breakdowns (completed vs. missed) to evaluate conversation quality and how effectively calls are being handled. Lastly, comparing inbound vs. outbound calls gives you insights into which direction is driving more engagement—and where to allocate resources. With all this data in one place, clients get full visibility into how well their voice communications are working, while your agency gets the insights needed to refine campaigns and improve results.
Give your clients a clear picture of how their text messaging campaigns are performing by including a dedicated SMS metrics section in their Twilio dashboard. Start with total messages to gauge overall campaign scale, then break it down into inbound and outbound messages to understand engagement trends and optimize response timing or team availability.
Next, track delivered and failed messages to ensure reliable delivery and quickly troubleshoot any issues that might be holding campaigns back. Analyzing messages by status—like accepted, failed, or delivered—provides even deeper insight into what’s working and where message timing, formatting, or content might need refinement.
Add goal tracking to your Twilio dashboard to measure performance against your client’s key call and SMS objectives. Whether it’s increasing call conversions or improving message response rates, setting clear benchmarks helps your team stay focused and gives clients a tangible view of progress.
Tracking goals makes it easy to highlight campaign wins and quickly identify areas for improvement. More importantly, it allows your agency to clearly demonstrate ROI—turning data into results that matter to your clients.

Build automated Twilio analytics dashboards that deliver results
Save time and impress clients with a powerful, results-driven dashboard template. Access the free Twilio analytics dashboard template today!
FAQs About Custom Twilio Dashboards
Still have questions about how to create and use custom Twilio Dashboards? Don’t worry, we’ve got you covered.
An AgencyAnalytics dashboard is the view your client opens whenever they want the current picture, and a report is the version that goes out, fixed to a period and scheduled. Any dashboard can be added to a report as a section, so you’re never building the thing twice.
An AgencyAnalytics dashboard opens on the most recent data stored for that client’s connected accounts, with the date range and comparison period you set. Every integration also ships a prebuilt dashboard of its own, which is the quickest way to see what a new connection is pulling in.
The template comes with an AgencyAnalytics subscription. There’s one plan at $25 per client a month and it covers every feature. The 14-day free trial requires no credit card, so build the template and see it working before you pay anything.
AgencyAnalytics connects to Twilio with an account SID or API key SID, and the auth token or API key secret. Full steps are in the Twilio connection guide.
Yes. One AgencyAnalytics report holds sections from every integration connected to that client, so paid, organic, email, and call data land in the same place. If you want the view across several clients at once, that’s a roll-up report.
Yes. AgencyAnalytics white labels the whole thing: your logo replaces ours on the login screen and on every report cover and header, your icon becomes the favicon in the client’s browser tab, and your colors apply to dashboards and widgets. Reports can be served from your own domain, and it’s a one-time setup.
Yes. AgencyAnalytics takes anything you keep in a Google Sheet straight onto a dashboard or report, and custom widgets cover the rest as a stat or a simple text or image block. You can also request an integration; agency votes decide what gets built next.
Yes. An AgencyAnalytics report or dashboard shared as a link opens read-only with no sign-in. Put it on a schedule if they’d rather it just turned up, or give them a portal login if they like to dig into the numbers themselves. Client and staff users are unlimited, so it costs nothing either way.
Usually not. Ask your client to add you as a user on their own accounts with the access AgencyAnalytics needs, then connect under your own login. If they’d rather hang onto their passwords, set them up as a Client User and they connect everything themselves.
Yes. Put a KPI target on the metric and AgencyAnalytics posts to your in-app notification inbox when the target is met, or when the number moves far enough to be worth a look. Set it on one client or across the whole account.
Yes. When an integration disconnects, AgencyAnalytics notifies every user with access to that client, in their in-app inbox. Same whether the authorization lapsed or someone changed permissions at the client’s end, so you hear about it before they do.











