A Guide To Google Performance Max Campaigns
Performance Max is a goal-based campaign type that lets performance advertisers access their Google Ads inventory from a single campaign. Market products or services by creating one easy-to-manage campaign.
The Ultimate PPC Management Checklist
Use this comprehensive PPC Management Checklist to ensure client campaign success. Maximize efficiency and generate consistent ROI from PPC efforts.
11 Essential Facebook Ad Metrics to Track
Which ads have the best CTR? How much have you spent? What’s your ROI? A great Facebook Ads report should answer each of these questions and more. Learn the top Facebook Ads metrics you should be tracking, plus a Facebook Ads dashboard to get you started.
Google Ads vs. Facebook Ads: Which is Best for Your Business?
Google Ads and Facebook Ads are the two gorillas of PPC advertising. Both can be significant drivers for your client’s businesses, and many agencies use both in congruence to maximize their reach. Since time and money are limited, where do you start to get the most bang for your buck?
35 Competitor Analysis Tools To Improve Your Marketing Campaigns
Find the best competitor analysis tools for your agency. Looking for: SEO, PPC, social media, or display? There’s a tool to help your clients succeed.
15 Critical Google Ads Metrics to Monitor Daily
Here are the 15 most important Google Ads metrics that you need to keep an eye on daily to optimize & report on your client’s Google Ads campaigns.
How To Write a PPC Proposal That Converts (Template Included)
Learn to craft an effective PPC proposal highlighting your agency’s strengths and strategies for achieving PPC goals, with a template included.
Optimize Client Spend With Google Ads Budget and Bidding Strategies
Explore how a Google Ads bidding and budget strategy optimizes ad performance, ensures cost-effective spending, and boosts ROI.
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