
Francois Marchand brings more than 20 years of experience in marketing, journalism, content production, and artificial intelligence (AI). His goal is to equip agency leaders with innovative strategies and actionable advice to succeed in digital marketing, SaaS, and ecommerce.
Articles by Francois Marchand
Discover 12 proven B2B lead generation tips for agencies, from LinkedIn Ads to email nurturing. Learn how to optimize campaigns, track ROI, and deliver high-quality leads.
Apply winning strategies from Super Bowl coaches to your agency. Inspire your team, adapt under pressure, and lead your agency to championship-level success.
Frank Cowell shares how to empower your team with clarity, accountability, and growth strategies that will drive success and scalability.
Learn how Bear North Digital overcame the feast-famine cycle with a retainer model. Explore strategies to stabilize revenue and sustainably scale your agency.
Discover how to master active lead generation with strategies like the “List of 500,” value-driven events, and referral partnerships to create a scalable pipeline and grow your agency.
When client losses hit, Pilot’s founders saw a chance to rebuild. With transparency and trust, they turned a major setback into sustainable growth.
Build a scalable, systematic sales process to drive agency growth. Discover steps to create consistency, boost close rates, and free up your time.
Learn how to enhance your client reports with embeddable widgets, adding dynamic insights to your agency reporting that your clients will love.
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