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Top 7 paid media KPIs & metrics to track and measure in 2026
Not sure which paid media KPIs & metrics to track? Discover which KPIs and paid media metrics impact ROI and how to optimize campaign performance in 2026.
Mar 9, 2026
Top 12 Google Analytics KPIs to track in 2026
Google Analytics is an industry standard tool for tracking marketing KPs. Here are the top 12 most important Google Analytics KPIs you should be tracking in 2026.
Mar 4, 2026
8 easy ways to monitor marketing campaign performance
From KPI dashboards to custom metrics, here are 8 practical ways marketing agencies monitor campaign performance and optimize results—without drowning in data.
Feb 24, 2026
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Jan 30, 2024
7 Types of Video Advertising Metrics You Need to Track
Which video advertising metrics should your agency track to ensure client success? Learn the key metrics and how they influence client outcomes.

Jan 23, 2024
Snapchat Analytics: Top Snapchat Metrics To Track for Clients
Brands that can connect with their audience and build loyalty are the ones that thrive. Snapchat has become an effective way for brands to reach a younger demographic, which is why it’s important for your agency to know what Snapchat metrics to track in order to measure performance.

Jan 21, 2024
A Guide To Configuring GA4 Audiences
Google Analytics 4 (GA4) is the latest version of Google Analytics, and it’s packed with new features and capabilities. One of the most powerful features of GA4 is audiences.

Jan 11, 2024
WooCommerce Analytics: Top 9 Metrics to Track
WooCommerce analytics is an essential eCommerce tool. Learn which metrics provide the most insight into customer behavior and store performance.

Jan 10, 2024
Vimeo Analytics: Top 7 Metrics to Track
Vimeo Analytics identifies what’s working with your client’s Vimeo marketing strategy. Here are the top Vimeo metrics to track for video campaign success.

Dec 23, 2023
YouTube Metrics: Top 10 KPIs To Track (And How Often)
Here are the 10 most important YouTube metrics and KPIs your agency should track to measure the success of your clients’ marketing strategies.

Dec 14, 2023
Tune Into Spotify Ad Metrics With Streamlined Client Reporting
Spotify Ads campaigns are a great way to promote and reach new customers. AgencyAnalytics can help your agency create dashboards and client reports to track important Spotify Ads metrics.

Dec 11, 2023
How To Build a Solid Business Case for AgencyAnalytics
Learn how to craft a compelling business case for AgencyAnalytics, and improve agency efficiency and reporting accuracy.

Dec 3, 2023
Track Your Clients’ Micro Conversions to Hit Client Home Runs
Tracking your clients’ micro conversions gives useful insights to hone in on the ideal buyer’s journey.