Automated Marketing Dashboard for Campaign Tracking and Client Reporting
Why Your Agency Needs an AgencyAnalytics Marketing Dashboard
Customizable Marketing Dashboard for Smarter Performance Insights
A white-labeled marketing dashboard consolidates key metrics, making it easier to track campaign performance across multiple channels. Customize widgets, white label dashboards, and highlight the KPIs that matter most to your clients—all in a single, intuitive view.
Provide clients with a live, up-to-date overview of their marketing performance while streamlining internal analysis. With automated reporting, flexible customization, and seamless integration with 85+ marketing platforms, agencies spend less time compiling data and more time refining strategies that drive results.
Custom Marketing Dashboards as Unique as Your Agency
REPORT SCHEDULING
Say Goodbye to Deadlines
Having your client reports on autopilot means that all your clients’ latest stats are kept up to date without you having to manually transfer data from multiple platforms. It also means that you can hit schedule or send, leaving you ample time to work on the marketing creative. All you have to do is update the Executive Summary at the top, and make any additional notes or annotations as needed. Let the rest take care of itself.
CUSTOMIZABLE DASHBOARDS
Live, Ready-To-Go Dashboards
Get all your clients’ marketing stats under one roof in minutes with a custom marketing performance dashboard. With fully customizable templates, easily move widgets, highlight key metrics, and tailor each dashboard to fit your client’s unique marketing strategy. Choose from over 85 integrations to pull in data from every platform your clients use.
Bonus: Turn your marketing dashboards into custom client reports with just a few clicks!
CONNECT THE DOTS BETWEEN 85+ INTEGRATIONS
All Your Client's Marketing Data in One Platform
Your clients use more than just one channel to grow their businesses. Bring all their important key performance indicators into AgencyAnalytics’ powerful reporting platform to show the complete picture of your marketing efforts.
Easily combine marketing analytics from 85+ platforms to create reports in minutes, including website traffic, Google Ads, SEO analytics, social media, call tracking, and more.
Adding marketing dashboards is easy! Create custom dashboards and reports using the drag-and-drop editor or use the predefined reports available in the free template library.
WHITE LABELING FOR AGENCIES OF ALL SIZES
White Label Your Marketing Dashboards & Client Reports
YOUR RESULTS, YOUR AGENCY’S BRANDING
Match your agency’s brand to its dashboards and reports by uploading your agency’s logo, and selecting your brand’s color theme. Take advantage of multiple white label features for a complete white-labeled experience on all Agency and Agency Pro plans.
MANAGE YOUR MARKETING AGENCY
Granular Permissions for Client & Staff Management
STREAMLINE YOUR STAFF WORKFLOWS
Save time and scale your agency by streamlining your staff’s workflows. Assign roles to your account managers so they have direct access to their clients’ campaign data. With 5 staff accounts on the Freelancer plan and unlimited staff accounts included on Agency plans and higher, your entire team has access to their own analytics interface.
GRANT CLIENT ACCESS WITH A LOGIN
Increase transparency and reduce client churn by giving your clients access to their real-time marketing dashboards. Plus, you can customize what level of detail each client can access based on their own comfort level with analytics.
Create a Marketing Dashboard in Seconds
11-Second Smart Dashboards
With AgencyAnalytics Smart Dashboards, marketing agencies create comprehensive marketing dashboards in seconds. Whether you need a quick overview or detailed insights, Smart Dashboards provide a seamless solution for tracking marketing performance.
Use your Smart Dashboards as-is for quick-start performance tracking, or customize them with metrics, tracked goals, video embeds, and more. Whatever your agency needs, it's client-ready in just 11 seconds, making Smart Dashboards an indispensable tool for efficient and effective reporting.
WE'RE HERE WHEN YOU NEED US
Agency Success Is Our Top Priority
AgencyAnalytics is here to help agencies succeed. Accessible 24/5, the live chat support is renowned for lightning-fast response times, usually under 3 minutes, ensuring you're never kept waiting. But speed isn't our only virtue–we pride ourselves on the outstanding quality of our service, reflected in our customer satisfaction ratings consistently soaring above 95%.
Report Smarter, Not Harder
Streamline Reporting and Focus On What Matters
Go beyond generic client reports by automatically including the most critical marketing metrics in a professional white label marketing dashboard.
Use cross-campaign reporting to pull in key analytics from multiple marketing channels and give clients a complete picture of their digital marketing success.
Customize each dashboard or report template and then clone them to streamline client onboarding, helping your agency grow even faster.
Sign up for your free trial now!
No credit card required. No setup hassle. Just instant access to automated reporting, custom dashboards, and multi-channel insights.
10 Sections Included In the Marketing Dashboard Template
Leads are a critical piece in the digital marketing puzzle. They represent potential customers who have shown interest in a brand's products or services, often as a direct response to digital advertising on various platforms.
For marketing teams, tracking these leads is a critical measure of success and a way to gauge the effectiveness of their campaigns across different channels, including various social media networks. Having this data incorporated into a marketing dashboard offers a concise, consolidated view of how well digital marketing efforts are translating into concrete leads.
The marketing analytics dashboard template provides an overview of how many calls your client’s business is receiving, broken down by both missed and answered calls. It's pulled in via call tracking software like CallRail or Call Tracking Metrics.
This is a helpful metric to include in a marketing KPI dashboard as it ensures your clients are also taking the appropriate steps to increase campaign performance (i.e., answering the phone). You can show clients how many calls were actually answered. If your client is missing 95% of incoming calls and you aren’t getting many conversions, this could spark a healthy conversation between you and the client.
When you start a new marketing campaign, you work with your client to determine which keywords to target. Utilizing tools like Google Search Console is crucial for tracking website performance and diagnosing technical SEO issues. From then on, it’s necessary to see how well you are ranking for those keywords to determine how visible your client is to potential new customers.
It displays a number that reflects your client’s SEO rank change across Google, Bing, and Google Business Profile (local search engine optimization). These keyword rankings are built into the AgencyAnalytics Rank Tracker add-on, and don’t require any other integrations.
Organic traffic, a testament to the potency of a brand's SEO performance, sits at the heart of any robust marketing strategy. A surge in organic visitors signifies that a brand's content resonates well with its audience, that its keywords and SEO efforts effectively draw in users searching the web.
With the Google Analytics integration, marketing dashboards automatically capture and showcase these critical metrics. By visualizing organic traffic trends, marketing dashboards provide a window into the health of a brand's SEO strategies, influencing key decision-making and serving as a valuable indicator of a brand's overall digital presence and reach.
What are customers saying about your client’s business online? It’s always a good idea to keep an eye on customer reviews, and the AgencyAnalytics marketing dashboard can do just that for you.
The marketing dashboard shows you the number of reviews your client has on Google or on various sites across the web, like Yext and social media platforms. It also highlights the integration capabilities of marketing tools with various social media channels, displaying your client’s average review score, which is almost more important than the actual number of reviews.
Build automated marketing dashboards that deliver results
Save time and impress clients with a powerful, results-driven dashboard template. Access the free marketing dashboard template today!
A pay-per-click (PPC) campaign is an integral part of any digital marketing campaign, and your marketing dashboard can keep track of PPC metrics, as well.
One of these key metrics includes how much money you’re spending on your PPC ads from data sources like Google Ads, Facebook Ads, Bing Ads, and more. We also have a dedicated PPC dashboard if you're only reporting on PPC.
An essential part of every PPC campaign is measuring how many people are clicking on your ads. If you’re getting a lot of clicks, it means people find your client’s offer compelling. If you aren’t getting a lot of clicks, you can look at the other KPIs on your marketing dashboard and see if you can identify where the actual problem is.
The real-time marketing dashboard will pull PPC click data from major advertising platforms like Facebook Ads, Google Ads, Instagram Ads and more. You can also delve into what campaigns and ads are leading to the most clicks.
The PPC conversion rate section measures how many people are clicking on your ads and then purchasing your clients’ products or services.
When you can show your clients that the strategy you’re employing is improving the overall PPC conversion rate, you’ll continue to build more confidence and client satisfaction in your marketing performance.
The PPC cost per conversion is a metric that tells you how much money you spend to get your client a new customer. This number is important because it helps you show your client that you’re spending within their budget.
If this number exceeds the average amount of money new customers are spending on your clients’ products or services, you may actually be wasting the clients’ money. This is an important number to have before starting any marketing campaign.
Easily add goal tracking to your marketing dashboards to create a clear connection between marketing efforts and client objectives. Whether you're measuring conversions, lead quality, or engagement, a transparent view of goal progress helps your agency prove value and adjust strategies with confidence.
FAQs About Automated Marketing Dashboards
Still have questions about how to create and use Automated Marketing Dashboards? Don’t worry, we’ve got you covered.
An AgencyAnalytics dashboard is the view your client opens whenever they want the current picture, and a report is the version that goes out, fixed to a period and scheduled. Any dashboard can be added to a report as a section, so you're never building the thing twice. The marketing report template covers the same data in the scheduled format.
An AgencyAnalytics dashboard opens on the most recent data stored for that client's connected accounts, with the date range and comparison period you set. Every integration also ships a prebuilt dashboard of its own, which is the quickest way to see what a new connection is pulling in.
The template comes with an AgencyAnalytics subscription. There's one plan at $25 per client a month and it covers every feature. The 14-day free trial requires no credit card, so build the template and see it working before you pay anything.
Yes. One AgencyAnalytics report holds sections from every integration connected to that client, so paid, organic, email, and call data land in the same place. If you want the view across several clients at once, that's a roll-up report.
Yes. AgencyAnalytics white labels the whole thing: your logo replaces ours on the login screen and on every report cover and header, your icon becomes the favicon in the client's browser tab, and your colors apply to dashboards and widgets. Reports can be served from your own domain, and it's a one-time setup.
Yes. AgencyAnalytics takes anything you keep in a Google Sheet straight onto a dashboard or report, and custom widgets cover the rest as a stat or a simple text or image block. You can also request an integration; agency votes decide what gets built next.
Yes. An AgencyAnalytics report or dashboard shared as a link opens read-only with no sign-in. Put it on a schedule if they'd rather it just turned up, or give them a portal login if they like to dig into the numbers themselves. Client and staff users are unlimited, so it costs nothing either way.
Usually not. Ask your client to add you as a user on their own accounts with the access AgencyAnalytics needs, then connect under your own login. If they'd rather hang onto their passwords, set them up as a Client User and they connect everything themselves.
Yes. Put a KPI target on the metric and AgencyAnalytics posts to your in-app notification inbox when the target is met, or when the number moves far enough to be worth a look. Set it on one client or across the whole account.
Yes. When an integration disconnects, AgencyAnalytics notifies every user with access to that client, in their in-app inbox. Same whether the authorization lapsed or someone changed permissions at the client's end, so you hear about it before they do.
