Jan 30, 2024
7 types of video advertising metrics you need to track
Which video advertising metrics should your agency track to ensure client success? Learn the key metrics and how they influence client outcomes.
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Jan 29, 2024The Complete Guide To Supporting Product-Led Growth Clients
Marketing agencies with tech clients are learning to harness the power of Product-Led Growth strategies to enhance client outcomes.
Jan 25, 2024Why Every Agency Leader Needs a Mentor
How do you know if you’re steering your career in the right direction? A mentor is instrumental in planning a course through uncharted waters.
Jan 23, 2024Snapchat Analytics: Top Snapchat Metrics To Track for Clients
Brands that can connect with their audience and build loyalty are the ones that thrive. Snapchat has become an effective way for brands to reach a younger demographic, which is why it’s important for your agency to know what Snapchat metrics to track in order to measure performance.
Jan 23, 2024The Only 19 SEO Tutorials You Need To Read
Don’t spend thousands on SEO courses. We’ve compiled a list of the best free SEO tutorials out there to help you start ranking like a master!
Jan 21, 2024A Guide To Configuring GA4 Audiences
Google Analytics 4 (GA4) is the latest version of Google Analytics, and it’s packed with new features and capabilities. One of the most powerful features of GA4 is audiences.
Jan 19, 20247 Types of Manager Meetings Every Agency Should Know About
Boost your agency’s productivity with effective manager meetings. Learn key strategies for communication, goal setting, and team collaboration.
Jan 17, 2024Agency Utilization Rate: How to Use This Metric to Increase Efficiency
In this guide, we discuss an essential metric to track for growth: agency utilization rate. In particular, we’ll discuss what it is, how to calculate it, and why it’s so important for agencies.
Jan 17, 2024Perfect Pitch Presentation Tips for Marketing Agency Leaders
Hone your pitch presentation skills and learn how to communicate your agency’s value and unique selling points to prospects, clients, and potential investors.